Competitive pricing intelligence for beverage-alcohol retailers.
PriceGun monitors 350+ independent beverage-alcohol retailer feeds on Wine-Searcher and all 293 Total Wine locations, every day. For subscribing retailers it delivers daily per-SKU recommendations — raise, sharpen, or hold — ranked by dollar impact on margin.
The platform exists because no existing tool combines the independent-retailer layer (Wine-Searcher feeds across CityHive, Bottlecapps, Bottlenose, Shopify, WineFetch) with the Total Wine proximity layer. Both matter for real pricing decisions; no other product monitors both.
PriceGun is a real business with real customers. It's also a proof point for what a small senior team can build in 2026.